Senior Associate, Customer Marketing (Trade Marketing)Thailand Job ID 23396 Apply
As the Senior Associate, Customer Marketing, you are responsible for the execution for all Customer Marketing activities which include developing and ensuring strong picture of success for in-store execution across route to market, for Modern Trade, Traditional Trade and E-commerce channels.
Essential Duties and Responsibilities:
- Lead cross-functional team including Marketing and Sales towards strong and right in-store communication and execution
- Liaise with agency on the Point of Sales Materials (POSM) development and ensure on the delivery to the store at promised timeline
- Develop, monitor, and track POSM utilization
- Assist team to control POSM spending as well as seek for opportunity to create stronger in-store plan with cost efficiency
- Assist team on day-to-day task related to assigned brand such as monitoring product description change, monitoring utilization of promotional pack, synopsis preparation, Purchase Requisition/Purchase Order (PR/PO), Advertising & Promotional (A&P) budget tracking, and others
Required Skills / Experience / Competencies:
- Bachelor’s in Business Administration, Marketing or related field
- Minimum 3 to 5 years of working experience in Fast Moving Consumer Goods (FMCG) industry, in trade marketing, shopper marketing, channel development, category management
- Exposure in commercial experience in sales or marketing is an added advantage
- Permanent – full time job
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