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Sr. Associate,Customer Marketing

Reforma, Mexico Job ID 18049 Apply
Summary:

An opportunity to join our Customer Marketing team, and to have real impact building brand plans to meet business objectives in local market. Will involve an omnichannel strategy, in store communication, execution of insight driven new product innovation aligned to each Retail Environment.

Responsibilities:

Develop and present brand strategies, plans and initiatives to the internal team for brand growth.
Build activation plans for the brands regarding our FOCO Plan, ensuring they deliver the business objectives.
Design an omnichannel for strategy for the Brands
Executes Special Pack plans consistent with agreed guidelines and principles
Works with category management and marketing to ensure all distribution and display initiatives are timely and properly executed for the defined category.
Use Nielsen data sources to form insights that inform business strategy and plans
Ensure excellence in sales execution at POS
Develop, execute and monitor promotions with financial focus to manages localbudget
Support the Channel Team with the execution by Retail Environment

Skills:

Ability to manage for results with initiative
Self-starter and acts with integrity and speed
Organizational and planning skills with the ability to multi-task and prioritize
Strong strategic thinking and drive
Solid analytical skills with experience using market data (Nielsen,Kantar)
Strong communicator and team player, able to build relationships
Proficient Microsoft Office

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