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Director, Strategic Content and Digital

Racine, Wisconsin

Category: Communications Job ID: 27094

SC JOHNSON IS A FIFTH-GENERATION FAMILY COMPANY BUILT ON THE SPIRIT OF OUR PEOPLE. We have been leading with purpose for over 130 years, building iconic brands that win the hearts and minds of consumers – such as Raid®, Glade®, Ziploc® and more, in virtually every country around the world. Together, we are creating a better future – for the planet, for future generations and for every SCJ team member. Join our winning team of Wave Makers and Go Getters and help us write the next chapter in the SCJ story.

This Director, Strategic Content and Digitial role will be a key leader within the Global Public Affairs team, responsible for driving engagement with critical audiences, and shaping their perceptions of SC Johnson across a number of important issues. This work will be done by leveraging audience insights, developing key messages, and creating engaging, data-driven content for execution across SC Johnson's corporate digital channels. The mission here is to continue to earn the trust of these critical audiences, build affinity with key stakeholders and thought-leaders, and ultimately move the needle on policy.

**This is an Onsite Role in our Racine, WI Headquarters**

Essential Duties and Responsibilities:

  • Lead the development and execution of SCJ’s corporate storytelling, owned content and amplification strategy.
  • Lead and counsel on the curation of organic and paid content across SCJ’s corporate digital ecosystem. 
  • Serve as subject matter expert and provide strategic counsel on corporate communications strategy (editorial content calendar, creative branded content mix, utilization of analytics/data)
  • Manage, analyze and advise on key performance indicators to provide actionable insights.
  • Be aware of and inform the broader Public Affairs team of trends and best practices and incorporate as appropriate into communication strategies.
  • Manage and advise on corporate social media protocols (incl. updates to materials, training on social media protocol designed to protect SCJ’s reputation).
  • Cultivate and maintain strong relationships with internal cross-functional partners with SC Johnson.

Required Skills / Experience / Competencies:

  • Bachelor’s degree required, preferably with a focus on communications, journalism, public relations, marketing, or digital media/technology.
  • 10+ years of communications experience, preferably in a corporate setting.
  • Proven experience at developing and executing strategies that enhance organizational reputation with priority audiences.

Preferred Skills / Experience / Competencies:

  • Experience managing people and external agencies/agency teams.
  • Passionate about communication strategies designed to engage priority audience.
  • Strong storytelling, creative, editing, and project management skills.
  • Data-driven mindset with extensive experience with analytics and social listening tools.
  • Strong understanding of the role of corporate communications within a business structure, and how it can advance the organizational objectives.
  • Highly self-directed and resourceful with the ability to work independently, while also being a productive team player.
  • Excellent communication, writing and organizational skills – with strong attention to detail.
  • Ability to work in collaboration with both technical and non-technical staff to brainstorm, problem solve, and execute.
  • Comfort working in a fast-paced, dynamic environment with a commitment to meeting deadlines and improving processes.
  • International experience and fluency in a foreign language is an asset.
  • Advanced degree in business or communications is an asset.

Inclusion & Diversity

We’re a global business, with people from every culture, ethnicity, race, religion, gender identity, sexual orientation, age and ability. We recognize the breadth of human experience, and we work to celebrate it. It is our goal to build a diverse, inclusive and supportive work environment where all people can thrive.

We’re committed to ongoing efforts that help us attract, hire, and retain diverse talent who want to build a positive, inclusive environment. Read more about our ongoing initiatives at

Better Together

At SC Johnson, we strive to create a positive, inclusive and unique workplace. We strongly believe SCJ people are able to achieve their best when they can collaborate and work together in person.

Equal Opportunity Employer

The policy of the Company is to ensure equal opportunity for all qualified applicants and employees without regard to race, color, religion, gender, marital status, sexual orientation, national origin, ancestry, age, gender identity, gender expression, disability, citizenship, pregnancy, veteran status, membership in any active or reserve component of the U.S. or state military forces, genetic history or information or any other category protected by law.

Accommodation Requests

If you are an individual with a disability and you need an accommodation or other assistance during the application process, please call our Human Resources department at 262-260-3343 or email your request to All qualified applicants are encouraged to apply. Download the EEO is the Law poster for more information.


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