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Senior Associate, Customer Marketing

Thailand Job ID 1405
Job Number1405


This role will be responsible for all Customer Marketing activities which include of developing and ensuring strong picture of success for in-store execution across route to market, both Modern Trade and Traditional Trade channels.

Essential Duties and Responsibilities:

  • Lead the promotion co-packing of the assigned brand according to activity plan and ensure stocks are available for sales in the system on time
  • Lead cross-functional team including Marketing and Sales towards strong and right in-store communication and execution
  • Manage allocation of any premiums, Gift with Purchase (GWP) or tester if needed
  • Liaise with agency for the below the line (BTL) activities and Point of Sale Materials (POSM) development
  • Manage production timeline, allocation, expenses, inventory and clearance requirement relating to POSM
  • Analyze internal & external business analytics to provide business insights and action plans
  • Supporting additional in-store activities development

Required Skills / Experience / Competencies:

  • Bachelor’s in Business Administration or Marketing
  • Minimum 3 to 5 years of working experience in Fast Moving Consumer Goods (FMCG) industry preferably in trade marketing, shopper marketing, channel or category management
  • Exposure in commercial experience in sales or marketing is an added advantage
  • Good command in Nielsen Advisor

Job Requirements:

  • Permanent – full time job

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