Manager, Customer Omni Marketing
Racine, Wisconsin
Marketing Job ID: 31545SC JOHNSON IS A FIFTH-GENERATION FAMILY COMPANY BUILT ON THE SPIRIT OF OUR PEOPLE. We have been leading with purpose for over 130 years, building iconic brands that win the hearts and minds of consumers – such as Raid®, Glade®, Ziploc® and more, in virtually every country around the world. Together, we are creating a better future – for the planet, for future generations and for every SCJ team member. Join our winning team of Wave Makers and Go Getters and help us write the next chapter in the SCJ story.
The Company's Total Rewards package is at or above industry levels. The expected base salary range for this position is between 137,340.00 USD - 180,258.75 USD. Job related skills, experience, education, and location will be considered in setting actual starting base salary. In addition to your base salary and depending on job level, eligibility, and performance, a total package may include profit sharing, a short-term incentive and/or long-term incentives. As a family company, benefits are a key piece of our Total Rewards package as well and we’re proud to provide a comprehensive, competitive, and differentiated benefits program that our people and their families value.ABOUT THE ROLE
The Manager, Omni Marketing is a strategic role responsible for developing and executing integrated marketing strategies that drive sales and grow market share across both in-store and online channels. You will serve as the primary liaison between internal teams (brand, sales, product development) and retail partners, ensuring seamless execution of omnichannel marketing programs. The omni marketing manager brings strong retail marketing expertise, analytical acumen, and a collaborative mindset.
KEY RESPONSIBILITIES
Omnichannel Strategy & Execution
- Develop and implement omnichannel marketing plans aligned with business objectives.
- Leverage shopper insights and retailer-specific strategies to drive engagement and conversion.
- Manage marketing budgets to optimize ROI and ROO.
- Activate portfolio strategies in partnership with finance and revenue management.
- Optimize channel mix using performance data and Marketing Mix Modeling (MMA).
In-Store & Online Marketing
- Lead development of impactful in-store marketing programs and creative briefs.
- Collaborate with sales teams to ensure flawless execution.
- Oversee online marketing campaigns, content strategy, PDP briefs, and digital shelf management.
- Continuously improve online performance through analytics, A/B testing, and trend monitoring.
Collaboration & Communication
- Serve as the key contact for internal teams and retail partners.
- Provide shopper insights to inform customer-specific strategies and sell-in materials.
- Manage relationships with external agencies (creative, media, retail media) to drive innovation and execution.
- Communicate plans, results, and insights across stakeholders.
- Share best practices and contribute to process development.
Performance Analysis & Competitive Intelligence
- Track and analyze campaign performance and shopper behavior.
- Apply insights from analytics and MMA to inform future strategies.
- Monitor competitor activity and retail trends to identify opportunities and threats.
- Develop competitive strategies to differentiate offerings.
REQUIRED EXPERIENCE YOU’LL BRING
- Bachelor’s degree in marketing with 5+ years of relevant experience or 4+ years of relevant experience and an advanced degree.
- Qualified candidates must be legally authorized to work in the United States.
PREFERRED EXPERIENCES AND SKILLS
- Experience with e-commerce marketing, SEO/SEM, and conversion optimization.
- Familiarity with retail media planning and AI/agentic technology integration.
- Strong curiosity and self-starter mindset.
- Excellent communication and collaboration skills.
- Strong project and budget management capabilities.
- Proficiency in marketing analytics tools (e.g., Google Analytics, Adobe Analytics).
- Working knowledge of retailer-specific platforms and retail media networks.
- Proven success in developing and executing omnichannel marketing campaigns.
- Experience managing budgets and analyzing ROI.
- Strong understanding of retail marketing principles.
JOB REQUIREMENTS
- This role is eligible for domestic relocation.
- Office work environment: Remote work available once a week for eligible employees.
- Travel <10%.
BENEFITS AND PERKS
SC Johnson’s total compensation packages are at or above industry levels. In addition to salary, total packages may include bonuses, long-term incentives, matching 401(k) contributions and profit sharing based on company profitability, job level and years of service. As a family company, we’re committed to providing benefits such as subsidized health care plans, maternity/paternity/adoption leave, flexible work arrangements, vacation purchase options, recreation and fitness centers, childcare, counseling services and more.Other duties, responsibilities and activities may change or be assigned at any time with or without notice as assigned by the Manager. The job description does not constitute a contract of employment and the position remains at-will.
Inclusion & Diversity
We’re a global business, with people from every culture, ethnicity, race, religion, gender identity, sexual orientation, age and ability. We recognize the breadth of human experience, and we work to celebrate it. It is our goal to build a diverse, inclusive and supportive work environment where all people can thrive.
We’re committed to ongoing efforts that help us attract, hire, and retain diverse talent who want to build a positive, inclusive environment. Read more about our ongoing initiatives at https://jobs.scjohnson.com/inclusion.
Better Together
At SC Johnson, we strive to create a positive, inclusive and unique workplace. We strongly believe SCJ people are able to achieve their best when they can collaborate and work together in person.
Equal Opportunity Employer
The policy of the Company is to ensure equal opportunity for all qualified applicants and employees without regard to race, color, religion, gender, marital status, sexual orientation, national origin, ancestry, age, gender identity, gender expression, disability, citizenship, pregnancy, veteran status, membership in any active or reserve component of the U.S. or state military forces, genetic history or information or any other category protected by law.
Accommodation Requests
If you are an individual with a disability and you need an accommodation or other assistance during the application process, please call our Human Resources department at 262-260-3343 or email your request to SCJHR@scj.com. All qualified applicants are encouraged to apply. Download the EEO is the Law poster for more information.